International Business Experience to Spain - Digital Marketing for Future Leaders
23 Apr 2017
3 Apr 2017
International Business Experience in Europe
- Digital Marketing for Future Leaders
23 - 28 April 2017
The HKMA Institute of Advanced Management Development will work together with ESIC Business & Marketing School to deliver a tailor-made programme on "Digital Marketing for Future Leaders". This programme is designed to advance the marketing expertise of business leaders with a deep immersion in a Digital Marketing environment while giving them an edge in their professional development and practical skills. It offers first-hand experience in the European business digital environment and at the same time supports the development of an international business network.
The international experience includes visits to international companies, lectures from renowned business professionals with in-depth knowledge and experience in the Digital Marketing sector, as well as meetings with peers to explore joint opportunities. In addition, participants would have the opportunity to participate in the "Hoy es Marketing Event", the largest meeting point for professionals and senior executives from business, marketing, communications, and the digital economy in Spain. It is an annual event organised by ESIC in three largest cities in Spain (Madrid, Barcelona and Valencia) where renowned experts talk about the latest activities and strategies and discuss future business trends.
Location of the Programme
The programme is designed and led by ESIC Business & Marketing School, which is a major business school in Europe specialised in the area of Marketing with a special focus on digital business and entrepreneurship.
23rd in Europe in the "Best Business Report" by QS Global 200 Business Schools Report 2014/2015.
Top 20 in the "2016 Ranking of MBA Programmes for Global Schools" by America Economia.
For programme schedule, please refer to the brochure here:
The fee is inclusive of 6-night accommodation (from 23 April to 28 April, 2017) in aparthotel (Single occupancy) with breakfast and lunch in ESIC. Participants are responsible for arranging their airtickets to Madrid, personal expenses and other meals not mentioned in the programme schedule.
For reservations and general enquiries, please call Customer Service Department on 2774-8501.
For programme details, please contact Ms Carbo Pan on 3958-4801 or email: email@example.com
This Certificate Course is included in the Credit Accumulation Scheme. Participants who have accumulated 90 Certificate Course hours are eligible to apply for the Advanced Diploma in Professional Development. For further information, please visit our website: