Page 93 - Annual Report 2024
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HKMA DIGITAL MARKETING COMMUNITY
                                        HKMA 數碼營銷會

                   The HKMA Digital Marketing Community (DMC) was launched in March   HKMA 數碼營銷會於 2017 年 3 月成立,目
                   2017, with the aim:                                        的是:
                     To promote a high standard of professionalism in digital marketing   促進數碼營銷的專業水平
                     To provide opportunities for executives who are interested in digital    提供平台予對數碼營銷有興趣的行政人
                      marketing to network with each other and exchange ideas on the      員,就最新的行業趨勢及發展交流
                      latest industry trends and developments; and              推動數碼營銷行業的持續專業發展
                     To enable continuous professional development in the industry
                                                                              今年,HKMA 數碼營銷會舉辦了以下活動:
                   This year, the HKMA DMC organized the following activities:
                                                                               大灣區 AI 廣告營銷創意匯聚研討會
                     AI Empowered Marketing and Advertising Seminar            抖音營銷好生意研討會
                     Seminar on “Doing Business with DouYin”                   爭金奪秒奧運營銷研討會
                     Seminar on “Winning in Seconds: Olympic Marketing Excellence”
























































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