Page 11 - Annual Report 2024

Celebrating Excellence: Recognizing Achievements and Fostering 卓越嘉許：表彰成就與鼓勵創新
Innovation
管協每年舉辦八大商業獎項，以表彰各行業
Each year, the Association organizes eight business awards to publicly
傑出機構及行政人員。這些獎項包括：HKMA
recognize organizations and executives who excel in their respective
最佳管理培訓及發展獎、HKMA 最佳年報獎、
professions and industries. These include HKMA Award for Excellence in
HKMA 傑出銷售專業大獎、香港管理專業協
Training and Development, HKMA Best Annual Reports Awards, HKMA
Distinguished Salesperson Award, HKMA/Bright Future Charitable Foundation 會 / 鵬程慈善基金全港校際（中學）模擬商
Business Simulation Competition for Secondary Schools, HKMA/HKT Global 業管理比賽、HKMA/HKT 環球創新獎、HKMA/
Innovation Award, HKMA/ViuTV & Now TV Awards for Marketing Excellence, Viu TV 及 NOW TV 傑出市場策劃獎、HKMA 優
HKMA Quality Award and Hong Kong Sustainability Award. To stay relevant, 質管理獎及香港可持續發展獎。為持續引領
we periodically refresh these awards, acknowledging achievements that 業界發展，我們與時俱進地革新獎項內容。
reflect changing times. This year, the HKMA/ViuTV & Now TV Awards 擁有 39 年悠久歷史的 HKMA/Viu TV 及 NOW
for Marketing Excellence, now in its 39th edition, introduced the Best
TV 傑出市場策劃獎今年新增「傑出市場策劃
Organization Award, honoring organizations that have made significant
機構大獎」，專門表彰推動卓越市場策劃與
contributions to promoting marketing excellence and nurturing outstanding
人才培養的優秀機構；香港可持續發展獎特
marketers. Additionally, the Hong Kong Sustainability Award introduced two
別增設針對非政府機構、非牟利機構、社會
new Special Awards for NGOs, NPOs, and social enterprises, as well as for
kindergartens, primary, and secondary schools, to encourage the adoption 企業及幼稚園、中小學的特別獎項；第二屆
of sustainability practices in these sectors. The second edition of the HKMA/ HKMA/HKT 環球創新獎吸引逾 270 項海內外
HKT Global Innovation Award garnered tremendous support, attracting over 參賽作品，充分展現全球創新熱忱。
270 entries from local and international participants, showcasing a global
在理事會委員禤惠儀教授的卓越領導下，管
commitment to innovation.
協成功舉辦以 "Hong Kong's New Horizon" 為題
Under the distinguished chairmanship of our Council Member, Prof Mary 的 HKMA 周年專題會議，吸引超過 2,000 名
Huen, the HKMA Annual Conference on “Hong Kong’s New Horizon” was
來自香港及海外的高級行政人員於線上及現
successfully held in a hybrid format, attracting over 2,000 senior executives
場參與。HKMA 周年專題會議邀請到十一位傑
from Hong Kong and abroad. This event featured eleven eminent speakers,
出講者，其中包括香港交易及結算所主席唐
including Mr Carlson Tong, Chairman of Hong Kong Exchanges and Clearing
家成先生及亞洲金融集團總裁陳智思先生分
Ltd, and The Hon Bernard Chan, Chairman of Asia Financial Holdings Ltd, as
the Opening and Closing Keynote Speakers. 別擔任開幕及閉幕主講嘉賓。

Building Stronger Connections: The HKMA Membership Experience 深化聯結：提升會員體驗
Membership is the lifeblood of our Association, providing essential support 會員乃管協之命脈所在，不僅為管協發展提
and a diverse network of individuals committed to a shared mission. At 供關鍵支持，更匯聚了一群秉持共同使命的
the HKMA, we encourage open communication, actively seek members’
專業人才網絡。我們致力促進會員間的開放
feedback, and offer tailored services that meet their needs. In addition to
交流，積極收集意見，並提供度身訂造的專
our education and training services, we host various activities through our
業服務，以切合會員所需。除教育及培訓課
Specialist Clubs, such as study tours and forums. Notable events included
程外，我們更透過專業研究社舉辦各類活動，
Mainland study tours to Chaoshan and Shenzhen, local visits to the Hospital
如考察團及專題論壇，包括潮汕及深圳考察、
Authority’s IT Innovation Lab, and seminars on topics like “Winning in
醫管局創新科技實驗室參觀，及以「爭金奪
Seconds: Olympic Marketing Excellence” and “AI Empowered Marketing and
秒奧運營銷」及「大灣區 AI 廣告營銷創意匯
Advertising”.
聚」為題的研討會。
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