Press Releases

The Hong Kong and China Gas Co LTD Becomes Hong Kong Game Champion

30/7/2004


A team code-named Dream Seekers from the Hong Kong and China Gas Co Ltd emerged as the Champion of the Hong Kong Management Game today (24 July) by outperforming eight other finalist teams.

At the end of the six periods, Hong Kong and China Gas Co Ltd named Dream Seekers reaped a total of $4.65 million profit and won the honour of Hong Kong champion. The team from MBA Association of the Open University of Hong Kong led by Ms Freda Kong became the first runner-up and the team from BNP Paribus led by Ms Teresa Chan came third.

The Management Game is a simulation exercise making use of the computer programme SIMBUSI to simulate a competitive business environment.

In the Hong Kong Final, each of the nine teams became a company managing a garment company manufacturing different kinds of T-shirts. Their business objective was to outperform all other competitors and return the highest profit.

However, like in the real world, they faced a number of difficult situations and had to try their best to formulate strategies to get around them.

For example, in earlier periods, they had to choose from amongst a number of marketing activities within their limited budget.

You have to think about allocating your limited resources to your best advantage, remembering that you are competing against other companies, not the computer, Mr Russell Morris, Software Designer and Developer of this SIMBUSI simulation software.

A Simulation gives participants the chance to learn and practise management skills at a very high level whilst requiring few qualifications other than common
sense and teamwork, Morris adds. Morris has led a number of successful programmes in Europe, Australia, America and Asia for a wide range of companies.

SIMBUSI is built on a multi-language platform and thus it can also be used in non-English speaking countries.

The champion team was awarded a cash prize of HK$25,000 donated by CLP Power Hong Kong Ltd, four airtickets to Auckland sponsored by Cathay Pacific Airways Ltd and the SCMP Morning Post Perpetual Trophy sponsored by the South China Morning Post.

The first runner-up received a cash prize of HK$10,000. The second runner-up, was awarded a cash prize of HK$5,000. All cash prizes were donated by CLP Power Hong Kong Ltd.

The Prize Presentation Ceremony was held immediately after the competition. It was officiated by Mr Graham Higgins, Manager, Learning and Development Group, Cathay Pacific Airways Limited; Mr Chan Hin Sang, Human Resources Manager Power System, CLP Power Hong Kong Ltd; Mr Simon Pritchard, Business Editor, South China Morning Post Publishers Ltd; and Mr Lau Tai Fai, Deputy Director, The Hong Kong Management Association.

The Hongkong Champion team will represent Hong Kong to compete in the Regional Final against winners from India, Macau, New Zealand and Singapore. Each area takes turn to play host to the Regional Final and this year it will be held in Auckland, New Zealand in October.

Organized by The Hong Kong Management Association, the Game is sponsored by Cathay Pacific Airways Ltd, CLP Power Hong Kong Ltd and the South China Morning Post.

Supporting organizations to the Game are BNP Paribas Group and Hong Kong Air Cargo Terminals Ltd.

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Issued by The Hong Kong Management Association on 24 July 2004.

For press enquiries, please contact Ms Titania Woo, Manager (Tel: 2774 8580 / 9094 2960 / Email:titaniawoo@hkma.org.hk) or Ms Sharon Keung, Executive Officer (Tel: 2766 3303 ext 575 / Email:sharonkeung@hkma.org.hk)