Page 6 - Invitation 2020 full 56pp trim low1 (Final)
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INTRODUCTION TO THE AWARDS
ABOUT THE MARKETING AWARDS
The HKMA/TVB Awards for Marketing Excellence bestow honour and public recognition on individuals and organizations that
have, through outstanding marketing programmes, broken barriers and raised the standards of the marketing profession in
Hong Kong.
HOW THE MARKETING AWARDS BENEFIT
YOU
Provide a valuable experience-sharing occasion
Excellent opportunity to prove your ability and success
Gain recognition from peers in the marketing profession and the business community
Fun, exciting and enriching
YOUR COMPANY
Confer the prestigious recognition and endorsement of the HKMA on the company’s product or service and the
company itself
Strengthen the company’s reputation within the trade and in the community at large
Provide a high-profile, positive image for the company and its product or service via
- a 30-minute programme on TVB Pearl a 30-minute programme on TVB Pearl for Gold, Silver, Bronze Awards and
Excellence Awards Winners;
- coverage in the major Chinese and English language press;
Increase the morale and motivation of the staff of Award recipients by publicly recognizing their efforts; and
The winners will be allowed to use the award logo on their stationery, promotional literature and in advertising.
MARKETING AWARD CATEGORIES
There are two categories for the awards:
Campaign Awards
Individual Awards
MARKETING AWARD POLICIES
All information and documents supplied by Marketing Award entrants including their identities, written submissions and
commentaries developed during the review of entries are kept confidential and will be used only for the judging of the
Marketing Award.
All Judges and Examiners are required to declare in advance to the Marketing Award Secretariat any cases or situations which may
create any apparent or potential conflict of interest. The Judge or Examiner in question would be barred from reviewing the entries
concerned or handling in any manner the materials submitted by the award entrants involved.
The Secretariat may request verification of the data submitted by contestants during the judging process.
ENQUIRIES Tel: 2774 8576 Email: darrenyeung@hkma.org.hk
Fax: 2365 1000
Mr Darren Yeung, Membership and Event Manager
WEBSITES
www.hkma.org.hk/Marketingaward
www.facebook.com/Marketingaward
3 HKMA/TVB AWARDS FOR MARKETING EXCELLENCE 2020
